31 YEARS CELEBRATING THE POWER OF IDEAS
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SELECT WINNERS YEAR
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Corporate Name of Client: FOXTEL
Client Marketing Directors: Ed Smith/Sasha Mackie/Rob Farmer
Agency Account Director: Camilla Stapley
Agency Planning Director: Hristos Varouhas
Creative Communications Manager: Claire Blackall
Chief Executive Officer: Paul Bradbury
Agency: Whybin\TBWA, Sydney
Executive Creative Directors: Gary McCreadie/Wesley Hawes
Creative Director/Director of Brand: Travis Conneeley
Copywriter: Cameron Dowsett
Art Director: Mark Tallis
Executive Agency Producer: Carley Edmonds
Production Designer: Neville Stevenson
Production Company: FINCH, Sydney
Director: Nick Ball
Executive Producers: Rob Galluzzo/Corey Esse
Producer: Julianne Shelton
Director of Photography: Lachlan Milne
VFX Company: The Refinery, Sydney
VFX Editor: Drew Downes
Editing Facility: The Butchery, Sydney
Editor: Jo Scott
Sound Design Company: Song Zu, Sydney
Sound Designer: Simon Kane
Music Composer: Jonathan Dreyfus
Voiceover Artist: Josh Whiteman
Love could be in the air for this couple as Sarah invites Ian over to her place to watch the latest installment of 'Game of Thrones'. He naturally says, ‘Yes’ but there's a problem. A fifty episode-sized problem, in fact. You see, Ian hasn't seen a single episode of the show. ‘Winter is coming’, intones the VO - not that it'll make much sense to our Westeros newbie. Luckily, with pay TV provider Foxtel on his side, Ian can embark on a mission to watch every episode before Monday night. As fans of the show will attest however, one doesn't so much watch 'Game of Thrones' as let it put you through the blood-soaked ringer. To understand the urgency around Ian’s binge, it’s important to note that Foxtel is the only place Australians can watch Game of Thrones. This is also why Sarah inviting him around to her place on a Monday is significant, because in Australia - Monday is Game of Thrones day. It’s a weekly event that everyone who watches the show identifies with. The line that Ian delivers to Sarah when she opens her door is ‘Valar Morghulis’. It’s a greeting in High Valyrian, one of the fictitious languages featured in HBO’s Game of Thrones showing his overwhelming dedication to the cause.