Branded Entertainment Finalists

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Branded Entertainment: Documentary Short Film
Entrant Product / Service Title
AMVBBDO, London Guinness Never Alone Documentary
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ASAS - International Collective of Storydoers, São Paulo Itaú Father, by Guga Kuerten
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DigitasLBi, Boston Dunkin' Donuts On-The-Go App World’s Fastest Dunkin’ Run; ‘Behind the Scenes’
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Branded Entertainment: Experiential/Live Events
Entrant Product / Service Title
VML, Kansas City MLB Urban Youth Academy Relay the Way
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Branded Entertainment: Music Videos
Entrant Product / Service Title
Forsman & Bodenfors, Gothenburg H&M World Recycle Week
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Branded Entertainment: Online Episode/Special
Entrant Product / Service Title
TBWA\THAILAND, Bangkok L'Oréal Menexpert Ma-ke-ru-na
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Branded Entertainment: Scripted Short Film
Entrant Product / Service Title
adam&eveDDB, London Modern Essentials Becoming Beckham
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Jung von Matt, Hamburg EDEKA Home for Christmas
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lg2, Montreal Blind Love Blind Love
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Branded Entertainment: Social Awareness
Entrant Product / Service Title
MullenLowe, London Inspiring the Future Redraw the Balance
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Branded Entertainment: Television Program - Single Reality/Unscripted/Alternative Show
Entrant Product / Service Title
McCann Tel Aviv, Tel Aviv IKEA Big Brother Unboxing
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Branded Entertainment: Television Program - Taped or Live Event
Entrant Product / Service Title
Starcom, Boston Bank of America Special Olympics with Dustin Plunkett
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Branded Entertainment: Virtual Reality
Entrant Product / Service Title
The Mill, London The Guardian 6x9: a Virtual Experience of Solitary Confinement
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