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Design
Poster Campaign

Finalist

Entrant: Y&R Prague, Prague
UNHCR - "Hang Glider", "Coal Train", "Electric Pole"

Corporate Name of Client: UNHCR

Agency: Y&R Prague, Prague

Regional Chief Creative Officer: Jaime Mandelbaum

Executive Creative Director: Tereza Sverakova

Creative Director: Dora Pruzincova

Copywriter: Dora Pruzincova

Art Directors: Atila Martins/Evridiki Kemanes

Agency Producer: Tomas Tomasek

3D Artist: Marek Motalik

Photographer: Miro Minarovych

Typographers: Atila Martins/Neil Johnston

Retoucher: Monika Zahem


Description of the Project:
In 2015, the migration crisis set off a wave of xenophobia in the Czech Republic, fueled even by the state leaders. To help Czech people empathize with today’s refugees, UNHCR decided to remind them of their own past. By re-telling the authentic stories of Czechs who escaped communism between 1948 – 1989.