31 YEARS CELEBRATING THE POWER OF IDEAS
-
SELECT WINNERS YEAR
- Home
- |
- Back to LIA Main Home
Corporate Name of Client: University of Western Sydney
Head of Client Services: Angelo Kourtis
Client Marketing Director: Scott Christensen
Client Interim Director, Marketing and Student Recruitment: Tracy Richardson
Agency: VCD + We., Sydney
Executive Creative Director: George Betsis
Creative Writers: George Betsis/Jae Morrison/Angelo Kourtis
Art Director: Annie Beauchamp
Agency Producers: Mandy Payne/Tanja Perl
Production Company: FINCH, Sydney
Director: Jae Morrison
Executive Producers: Rob Galluzzo/Corey Esse
Producer: Camilla Dehnert
Director of Photography: Ari Wegner
VFX Company: FINCH, Auckland
VFX Producer: Hannah Walker
VFX 3D Artist: Suraj Nayak
Flame Artists: Andy Timms/Stuart Bedford
Editing Facility: The Butchery, Sydney
Editor: Jo Scott
Colour Company: Pete Ritchie, Auckland
Colourist: Pete Ritchie
Wardrobe: Brenda Hayward
Sound Design Company: The Coopers Sound Design, Auckland
Sound Designer: Pen Cooper
Music Production Company: Sony Music Entertainment Australia, Sydney
Music Composer: Jarryd James
Song Title: Do You Remember
A young university located in the heart of Sydney’s working class Western Suburbs, the University of Western Sydney faced a challenging uncertain future. As global disruption redefined the category of higher education, fierce local competition raged for domestic and international student market share. In order to triumph over its positioning and strengthen its foothold in the region, the University needed to comprehensively rebrand and relaunch as a differentiated, progressive, game-changing institution.