31 YEARS CELEBRATING THE POWER OF IDEAS
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Design
Installations/Displays - Temporary
Finalist
Amnesty International - Campaign Against Torture
- "Fountain against Torture"
Corporate Name of Client: Amnesty International
Agency Account Managers: Janine Ginzel/Julia Klemann
Agency: Scholz & Friends, Berlin
Chief Creative Officer: Matthias Spaetgens
Executive Creative Director: Robert Krause
Creative Directors: Mathias Rebmann/Björn Kernspeckt
Copywriter: Nils Busche
Art Directors: Max Marohn/René Gebhardt
Agency Producer: Kristin Ammon
Illustrator: Nick Anderson
Director of Photography: Mantas Jockus
Technical Project Manager: Sebastian Thiel
Editor: Daniel Klessig
Sculptor: Erik Tannhäuser
Description of the Project:
Although most countries signed the United Nations Convention against torture, it still exists in more than 140 countries in the world. Even in some democracies. How can Amnesty International make people aware of this ongoing scandal – and of the fact that it is in our hands to stop it? Since Guantanamo the most well known symbol for torture is waterboarding. To raise donations, Amnesty International created a memorial: The fountain of torture. People could stop the waterboarding by donating at the interactive monument, via text messaging or on the Amnesty website.