31 YEARS CELEBRATING THE POWER OF IDEAS
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SELECT WINNERS YEAR
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Corporate Name of Client: Mercedes-Benz Vans
Head of Client Services: Mark Schreiber
Client Account Directors: Kevin Bakracevic/Loreen Görtler
Account Director: Jan Lenke
Service Production: Studiovier.tv
Agency: fischerAppelt, Stuttgart
Executive Creative Director: Lukasz Brzozowski
Creative Director: Mesut Geyik
Concept & Copywriting: Lukasz Brzozowski
Art Directors: Jörg Litschko/Nilks Klos
Director: Lukasz Brzozowski
Producer: Marisa Möhrke
Editor: Steffen Zimmert
Colour Grading: Lukas Frontzek
Music Production: Tonfall.com
Sound Designer: Sebastian Bräuning
Soccer attracts a lot of publicity – especially during the Euro Cup. We wanted to show a so far unknown facet of European football: „Extreme Alpine Soccer“ – that is to say, playing soccer on a very steep slope. This new kind of sport was the perfect story to stage the benefits of the Mercedes-Benz van Sprinter 4x4. So we found the ideal slope in the Austrian valley of Montafon as well as two local football teams to compete against each other – and shot the film. The video shortly became a viral hit counting more than six million views throughout the social channels and attracted huge interest of both the local and trade media.