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The NEW
Technology Development

Silver Winner

Entrant: SERVICEPLAN
DOT - "The first Braille Smartwatch."

Corporate Name of Client: Dot Incorporation

Client CEO: Eric Ju Yoon Kim

Client Executive Creative Director: Jae-Seong Joo

Client Chief Technical Officer: Ki Seong

Client Marketing Manager: Ahrum Choi

Client Account Director: Ahrum Choi

Corporate Communications/Brand Manager: Susan Kim

Creative Operations Manager: Diane Schulz

Advertising Agency: SERVICEPLAN, Munich/SERVICEPLAN Korea, Seoul

Global Chief Creative Officer: Alexander Schill

Executive Creative Director: Bill Yom

Creative Directors: Franz Roeppischer/Lorenz Langgartner

Copywriter: Rohan Vitus Fernandes

Art Directors: Azim Abasbek/Kostiantyn Liakhov/Henning Janzen

Innovation Director: Per Juul Poulsen

Production Companies: Commondeer, Los Angeles/coreastudios, Seoul

Director: Serge Hoeltschi

Executive Producer: Henning Rieseweber

Producers: Lars Ruch/Guy Citron

Director of Photography: Alexander Alexandrov

Post-Production Company: nhb NEXT, Hamburg

Head of nhb NEXT: Felicitas Stahnke

Animator: Lennert Schrader

Senior Motion Designer: Dennis Fritz

Editor: Isabelle Fournet

Graphic Designer: Jung-Seok Lee

CEO of CAC Studio: Y.K. Yoo

Sound Design Company: Augleo Studio, Seoul

Music Producer / Sound Design: Woo-Kyun Jang

Supporting Company: Serviceplan Health & Life